For the last couple of months I’ve been working on a platform to solve one of the problems I’ve seen repeated across numerous businesses in the ‘fast fashion’ ecommerce space. The problem is how to update your homepage and site with the numerous promotions you’re running in a timely fashion without impacting site performance. For the majority of businesses in this space, Magento is the platform of choice for the web facing side of the business. Unfortunately Magento’s tools for this particular problem are lacking. Smaller businesses tend to use CMS blocks with javascript timers to make sure their promotions show at the right time. Moving up the scale, we have plugins for magento that allow cms blocks to be shown on a schedule. And at the top end of the cost spectrum we have ‘personalization’ platforms that, as well as offering variant testing and personalization also offer the ability to schedule blocks of content.